Projects

Campaign: “10 DE MAYO” – FUD®

Version: “TE LO DIJE”

A campaign to follow up on the purpose of taking possession of the date, separating itself from “La Vida Color de Rosa” (The Pink Life) that the conventions of Mother’s Day pose. Transmitting honest and surprising messages that say differently to what many know, but few want to say (to feel a very emotional human closeness).