Job Description

Job Description

We’re on a mission to revolutionize snacking with the power of plant-based ingredients. Our bold, crunchy, and delicious snacks are sold across the U.S. in top retailers and online, and we’re growing fast. We’re not just another snack brand — we’re building a new category and changing the way people think about healthy food.

We’re a lean, entrepreneurial team that moves fast, thinks big, and celebrates bold ideas. Every person here makes a direct impact on our growth and success. If you’re passionate about CPG, love working in a high-energy environment, and want to be part of a brand that’s shaking up the snack aisle, this is your chance to join us.

Role Summary:

The Graphic Designer will be responsible for developing and executing creative assets that reflect and elevate the brand across all touchpoints — packaging, retail, digital, social, and advertising. This role requires a strong sense of aesthetics, exceptional attention to detail, and the ability to balance creativity with brand consistency. The ideal candidate is a doer who thrives in a fast-paced environment and has experience in the CPG or food & beverage industry.

Key Responsibilities

Brand & Creative Execution

• Design and develop visual assets for packaging, social media, digital ads, website, trade shows, and retail displays.
• Maintain and evolve the brand’s visual identity and ensure consistency across all platforms.
• Work closely with the Head of Brand and Creative Director to translate strategy and concepts into impactful creative executions.
• Prepare print-ready files for packaging, mockups, and 3D renderings.

Marketing & Content Design

• Create compelling visuals and layouts for email campaigns, paid media, influencer partnerships, and landing pages.
• Collaborate with digital and sales teams to develop retailer sell sheets, pitch decks, and presentations.
• Adapt designs for multiple platforms and audiences (Amazon, Walmart, Shopify, TikTok Shop, etc.).

Creative Collaboration & Innovation

• Support product launches with innovative visual concepts and packaging design refreshes.
• Stay current on design trends, typography, color theory, and emerging visual tools.
• Bring fresh ideas and push creative boundaries while staying true to the brand.

Qualifications & Requirements

• Bachelor’s degree in Graphic Design, Visual Communication, or related field (or equivalent experience).
• 3+ years of experience in graphic design at a CPG, food, or lifestyle brand.
• Proficiency in Adobe Creative Suite (Illustrator, Photoshop, Dimensions); familiarity with Figma, Canva, or 3D visualization tools is a plus.
• Strong portfolio demonstrating versatility across branding, packaging, and digital content.
• Excellent communication and organizational skills, with the ability to manage multiple projects and meet deadlines.
• Self-motivated, detail-oriented, and passionate about design and brand storytelling.

What We Offer

• Competitive salary based on experience.
• A fast-paced entrepreneurial work environment where your ideas and contributions make real impact.
• Opportunities for professional growth, creativity, and cross-functional collaboration.
• A supportive and passionate team culture.

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