Job Description
Job Description REPORTING RELATIONSHIP
Reports directly to the Chief Advancement Officer
DNA ALIGNMENT
ATC is a Christ-centered, non-profit ministry focused on substance abuse treatment and recovery. Our vision is putting
hope within reach through the power of Jesus Christ. This position requires someone who is a born-again, Spirit-led believer
and agrees to the Christian doctrines found on the ATC website. This role also requires the individual to live/work in and
through these core values:
Values
FAITH
Trusting God to do the impossible- Ephesians 3:20
LEADERSHIP
We are relentless in our efforts to raise up leaders- John 9:4
COMMUNITY
We are building a collaborative culture in pursuit of our shared vision- Psalms 133:1
INNOVATION
We are constantly testing new tools, technology, and methods to reach those in our communities- Isaiah 43:19
CULTURAL FIT
Energetic, positive thinker who is humble, hungry and smart. Humility in always serving others and making the engagement
experience powerful, whether it's a customer, a donor or fellow team member. Hungry to perform with excellence while
striving in continuous learning. The ability to be socially and relationally smart in interacting and engaging others on behalf
of the ministry, understanding every team member represents ATC.
CORE OBJECTIVES
Execute the mission of Adult & Teen Challenge (ATC) in support of the vision and goals of the Board of Directors and the
CEO. Work closely with ATC Affiliates to communicate the ministry vision, values, and strategy of ATC. Cultivate a healthy
culture in the field.
The Marketing Manager will develop and execute the Marketing strategy for Adult & Teen Challenge USA. This role is
hands-on, the right candidate will be eager to dive in, analyze data, fix problems, and proactively identify new strategies
for growth.
RESPONSIBILITIES
Plan and execute a marketing strategy for ATCUSA and for new and existing products or services
Develop and execute ATC's curriculum marketing strategy - digital and print, internal and external channels
Maintain relationships with ATC vendors and suppliers
Curriculum: Develop and implement innovative print and digital marketing strategies to
promote curriculum offerings, drive engagement, and accelerate sales growth.
Planning digital marketing and engagement strategy, including website, social media, email,
newsletters and display advertising.
Produce printed & digital materials for promotional and fundraising events or conferences
Conduct general market research to keep abreast of trends for opportunities for growth.
Radio Advertising: find new and inventive ways to market radio spots to stations
Email marketing: develop the email schedule strategy, and autoresponder sequences,
coordinate marketing efforts across all channels.
SEO: Oversee and collaborate with contractors to develop and execute SEO strategies that enhance the organization's online
visibility and drive targeted traffic.
Brand Strategy: site layout and driving traffic to the right locations. Helping test out new designs
or strategies to get our readers to the right products/services.
Produce print and digital ads for curriculum products
Podcast: Initiate and implement a podcast strategy with the team, including content planning,
production, and promotion to amplify the organization's mission and reach
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or
responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any
time with appropriate notice.
Requirements QUALIFICATIONS
o BA in Marketing or business preferred
o One to three years of proven success and experience in marketing
o Demonstrated excellence in organizational and communication skills
o Passionate about technology, with little fear of the "unknown"
o Proficient in Microsoft Office Suite
o Photoshop, Illustrator, or Adobe InDesign a plus
o Self-starter with ability to work independently
o Knowledge and experience using social media for marketing, including marketing techniques and best practices.
o Analytical and creative thinker
Benefits Health/Dental/Vision offered
PTO
Matching 403b retirement plan
Job Tags
For contractors, Work at office,