Executive Director of University Marketing Job at Confidential, Terre Haute, IN

NWpoY0ZnZEJrWWJoVTk2OFZXUGtnclk1SHc9PQ==
  • Confidential
  • Terre Haute, IN

Job Description

Executive Director of University Marketing

About the Company

Distinguished state university

Industry
Higher Education

Type
Educational Institution

Founded
1865

Employees
1001-5000

Categories

  • EdTech
  • Education
  • Higher Education
  • Universities

Specialties

  • over 100 majors
  • nursing
  • psychology
  • communications
  • business
  • recreation & sport management
  • construction management
  • music
  • athletic training
  • human resource development
  • criminology
  • aviation
  • technology
  • and education

About the Role

The Company is seeking an Executive Director of University Marketing to lead strategic marketing and branding efforts with a focus on customer (student) acquisition, retention, and brand strategy. The successful candidate will be responsible for developing and implementing a multi-year enrollment marketing strategic plan, overseeing integrated media campaigns, and managing the university's website and new media to maximize recruitment and retention. This role requires a data-driven approach, expertise in digital marketing, and the ability to tailor marketing strategies to complement institutional goals. The Executive Director will also be expected to provide institutional leadership, manage a creative team, and support marketing activities among key stakeholders. Applicants for the Executive Director position at the company should have a Bachelor's degree in marketing, communications, or a related field, with a preference for a Master's degree, and at least 7 years of experience in enrollment marketing, marketing management, or advertising in higher education. The role demands excellent leadership, communication, and interpersonal skills, as well as the ability to work effectively with a diverse community. The ideal candidate will have a proven track record in digital marketing, including SEO, SEM, social media, email marketing, and analytics, and a passion for current marketing trends and technologies. Responsibilities also include partnering with various campus areas to produce compelling content and supporting the brand message from prospective students to alumni.

Hiring Manager Title
Vice President for Enrollment Management

Travel Percent
Less than 10%

Functions

  • Marketing
  • Non-Profit Management
  • Education/Academic Administration
Confidential

Job Tags

Similar Jobs

Kellermeyer

Bilingual Warehouse Janitorial Lead Job at Kellermeyer

 ...has immediate full-time opening for a Warehouse Lead to join our Warehouse Cleaning/Janitorial...  ...support to the Maintenance Operations Center Team and KBS Field Operations Team by...  ...Experience in janitorial operations and distribution center environment strongly preferred.... 

First Midwest Group

Chief Financial Officer Job at First Midwest Group

 ...Job Description The Chief Financial Officer (CFO) will serve as the senior financial executive for a diversified commercial development...  ...Advise the executive team and board of directors on financial planning, investment opportunities, and risk management. Lead... 

Talentoma

Customer Support Specialist Job at Talentoma

 ...join our team as Remote Customer Support Specialists. This work-from-home role involves answering incoming calls and assisting customers...  ...when needed. No prior experience requiredcomprehensive paid training is provided. Previous experience in customer service, retail... 

PSG Global Solutions

Patient Care Associate Sitters Per Diem Nights Job at PSG Global Solutions

 ...Patient Care Associate Sitters Per Diem Nights - (***) ***-**** Description : Summary Patient Care Associate / PCA assists nursing service personnel with a variety of patient care activities and related services necessary in caring for the personal needs Patient Care, Associate... 

Allied Universal®

Security Officer - Retail Site - Multiple Shifts Job at Allied Universal®

 ...Job Description Allied Universal, North Americas leading security and facility services company, provides rewarding careers that...  ...perks, and more for most full-time positions! As a Security Officer Retail Site - Multiple Shifts in Reno, NV , you will serve...